CRM makes up the largest component of the SaaS market – so there are plenty of companies falling over themselves to provide you with a hosted package.  Regardless of the size of your company, making your sales and customer service data available anywhere any time is attractive. As well as making sure you have the right customer details such as promised discounts at your fingertips, you can also track orders and opt for live chats.


Salesforce Marketing Cloud 2.0 'puts customer at heart'

Jun 18, 2015 Clare Hopping

Journey Builder and Active Audiences will help marketers learn more about users

CRM in the cloud explained

Jun 16, 2015 Maxwell Cooter

How can the cloud help enhance the customers/sales relationship? Max Cooter takes a look at CRM in the cloud...

Oracle rules out grab for Salesforce - who's left?

May 1, 2015 Joe Curtis

We assess which cloud players might be behind a takeover bid for the CRM specialist

JustGiving achieves 95% customer satisfaction with cloud

Apr 1, 2015 Clare Hopping

NewVoiceMedia’s ContactWorld for Service solution, built on Salesforce1 ensures JustGiving can provide a fast and personalised response

Salesforce adds 23 languages to

Mar 2, 2015 Clare Hopping

Customer support app now counts 53 languages, helping SMBs expand customer reach


Sales in the cloud explained

Apr 24, 2015 Maxwell Cooter

We take a look at the role cloud plays in the world of sales...

CRM: don't just think of it as for the big players

Apr 25, 2014 Lesley Meall

CRM has been a major part of corporate software for some years now but it can offer much to small businesses too

The new Salesforce offers customers more CRM options

Mar 31, 2014 Clare Hopping

The introduction of Salesforce1 has meant the company can better meet customer demands

Cloud-based CRM finds its place within the enterprise

Dec 2, 2013 Mark Samuels

Businesses are being transformed by the emergence of cloud-based CRM systems - it's all about agility now

Five reasons why SMBs avoid the cloud; and why they’re wrong

Aug 30, 2013 Nick Booth

SMBs have everything laid on for them by the cloud - yet they still don’t want to get involved. Is there any hope for the next generation?

Case Studies

SaaS applications speed up CRM and make sense for Syntax

Jul 5, 2013 Rene Millman

Syntax Consultancy has transformed its business thanks to SaaS software

Cloud, all cloud. Signagelive on life without servers

Jun 28, 2013 Maxwell Cooter

Companies that are 100 percent cloud are a rare breed. Signagelive explains how it made the move

Cloud computing is the only way for Essex

May 22, 2013 Maxwell Cooter

Essex is one of the councils leading the way when it comes to cloud. But, as CIO David Wilde makes clear, it's part of a wider strategy

Outsourcing company turns to cloud to double its customer base

Dec 17, 2012 Rene Millman

Cloud-based CRM helps Flat Rock grow its business without hassle

How cloud brought a global enterprise back on track

May 29, 2012 Maxwell Cooter

GTA Travel had a problem with some old-fashioned procedures, it's now fully embraced SaaS to become a more connected enterprise